Works with
GA4
Google AnalyticsM
MetaG
Google AdsTypical SaaS failures
Events stop after a deploy
Signup or subscribe events break after a code change
Parameters change
And dashboards break without warning
Platform mismatch
Creates "phantom" performance changes
Kickin's role
Identify issues quickly
Missing events and mismatches flagged with context
Timeline for correlation
Correlate issues with releases
See also: GA4 event monitoring, Conversion discrepancies, Pricing